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Watch CloudSense & our customers on stage at Dreamforce 2018

2018: Discover our customers’ digital transformation success stories

 

At CloudSense we’re proud to underpin so many successful digital transformation programs.

Dreamforce 2018 proved the perfect opportunity for some of our brilliant customers to showcase their transformation stories and unveil a few of the secrets to how they became Salesforce trailblazers with CloudSense.

Check out the videos below for unique insights into the challenges, key takeaways and outcomes of these customer-centric digital transformations.

Telecom: Harnessing Salesforce to transform commerce experiences


Overview

Hear how two leading CSPs, VodafoneZiggo and O2, transformed with CloudSense and Salesforce to deliver the experience demanded by today’s demanding customers. Watch Danielle de Haes, VodafoneZiggo’s Manager Enterprise CRM, and Stuart Makin, O2’s Programme Manager, share their experience harnessing CloudSense and Salesforce to successfully deliver intelligent commerce across mobile, eCommerce and beyond.

Key learnings

  • Start with complexity
  • Build on simplicity, streamline processes and optimize systems stack
  • How to empower employees and partners to navigate transformation
  • The importance of streamlining your customer journey.

Customer experience transformation at Telstra

Telstra


Overview

Telstra is Australia’s largest Telco, serving over 60% of the population. With the Australian government rolling out fibre broadband across the country, Telstra have been forced to focus on customer experience, not just connectivity. Telstra’s previously disjointed and manual systems didn’t provide the agility necessary to prevail in a fiercely competitive market. Watch Ryan Harry, Telstra’s Program Manager, share their transformation story and discover how CloudSense has helped Telstra to empower their customers, partners and employees by delivering new customer experiences.

Key learnings

  • Minimizing future complexity for maximum results
  • How to improve consistency with a 360-degree view of customers
  • Build on simplicity, consolidate and standardize systems stack
  • How real-time customer data can provide an exceptional customer experience
  • How to empower employees and partners to navigate transformation.

Media: News Corp Australia drives advertising, SMB, and B2C sales success

News Corp Australia


Overview

News Corp Australia is a longtime Salesforce user across its ad sales, SMB sales and B2C subscription businesses. However, low adoption and inefficient business processes were undermining its ability to make the most of Salesforce during a huge transformation program. Hear Matthew McKenzie, News Corp Australia’s GM and David Rapa, News Corp Australia’s Head of Salesforce Enablement, share their transformation journey to maximizing user experience and business value with Salesforce.

Key learnings

  • Maximize user experience in a short period of time
  • Deliver faster time to value
  • Optimize revenue opportunities
  • The best way to frame business and IT challenges
  • How to optimize SMB & B2C advertising
  • Why delivery is king.

From on-prem to total cloud in 3 years: Sensis' transformation story

Sensis


Overview

Sensis wanted to transform its digital sales processes while also improving sales effectiveness in its core print business. Sensis recognized its inflexible and cumbersome legacy systems were holding its sales people back by limiting their visibility of customers throughout the sales cycle. Hear Andrew Crozier, Sensis’ General Manager of Product, Technology and Operations, share how Sensis moved from a complete all on-premise infrastructure to total cloud in 3 years.

Key learnings

  • Value of cloud-based applications with out-of-the-box functionalities
  • Business process re-engineering and optimization
  • Importance of organizational change management.

Transforming business customer experience – the Telstra transformation journey

Telstra


Overview

Telstra, Australia’s largest Telco,partnered with Salesforce and CloudSense to transform the way it engaged with its business customers.  Hear from Nathan Bell, Telstra’s Director of B2B Digital Transformation, to discover the drivers for Telstra’s transformation, the architecture behind the solution and the results of the business changes.

Key learnings

  • Minimize future complexity for maximum results
  • Strategize your organization’s change
  • Build on simplicity, consolidate and standardize systems 
  • How real-time customer data can provide an exceptional customer experience
  • How to build your architecture for a transformation.

 

 

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